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Business Details
50+ Years
experience
Leading Cosmetology Education in Austin
Baldwin Beauty Schools was established in 1960 with a vision to empower aspiring beauty professionals. Founded by Ross Baldwin, our institution has cultivated generations of skilled graduates who now lead successful careers in the beauty industry. With over six decades of experience, we remain committed to providing comprehensive education in cosmetology, esthetics, and manicurist training. Our programs are designed to equip students with both the technical expertise and business acumen necessary for professional success. Under the leadership of President Randy Baldwin and Director of Education Wendi Baldwin, we continue to uphold the founding principles of excellence and student support. Our partnership with Pivot Point International enhances our curriculum with global standards, while our NACCAS-accredited programs ensure quality education.

We are proud to have graduated more students than any other cosmetology program in Austin, with many alumni establishing thriving salons across central Texas. Our dedicated faculty and staff work tirelessly to provide personalized instruction and mentorship that fosters creativity and professional growth. We believe in a holistic approach to education that combines classroom learning with hands-on experience in our full-service student salons. Our commitment to student success extends beyond graduation through career preparation and ongoing industry connections.
Services
Cosmetology Training Esthetics Program Manicurist Course Student Salon Services Pivot Point Curriculum Job Training Retail Skills Training Salon Business Training Beauty Supplies Education Licensure Assistance
Details
  • Year established: 1960
Highlights and features
  • We offer NACCAS-accredited programs with a 60-year legacy in beauty education.
  • Our graduates consistently lead Austin's beauty industry with practical salon experience.
  • Students receive hands-on training in fully equipped, public-facing student salons.
  • We utilize Pivot Point International's globally recognized curriculum materials.
  • Our job training program integrates retail skills and salon business management courses.
Associations and certifications
  • National Accrediting Commission of Career Arts & Sciences
  • U.S. Department of Education
What people say
Recognized and important Great education Clients and confidence
Services
Cosmetology Training
Our 1000-clock-hour Cosmetology program provides comprehensive training in hair care, skin services, nail technology, and makeup application. Students learn advanced hair techniques, beauty care fundamentals, and client consultation skills. The curriculum combines eight weeks of classroom instruction with eight months of hands-on experience in our public student salon.
Esthetics Program
This 750-clock-hour Esthetics course offers advanced skin care and body treatment training through classroom instruction and 22 weeks of practical experience. Students receive hands-on training in facial treatments, body wraps, and the use of professional-grade products like Dermalogica and Redken in our student-operated salon.
Manicurist Course
Our 600-clock-hour Manicurist program covers manicuring, pedicuring, and nail esthetics for both men and women. The 18-week course includes classroom demonstrations and client work in our salon, utilizing high-quality products from OPI and Creative Nail Design for complete nail care instruction.
Student Salon Services
Our full-service student salon provides affordable beauty treatments performed by supervised students. Services include haircuts, coloring, styling, manicures, and skin treatments using professional-grade products from industry leaders like Redken and Dermalogica while supporting student education.
Retail Skills Training
Integrated into all programs, this business-focused training develops sales expertise and salon management capabilities. Students learn client relationship building, product sales strategies, and essential business skills needed to establish and maintain a successful clientele base in the beauty industry.
People
Randy Baldwin
President
President of Baldwin Beauty Schools and son of founder Ross Baldwin, Randy has dedicated his career to continuing the family legacy of excellence in beauty education since joining in 1989.
Wendi Baldwin
Director of Education
As Director of Education and wife of President Randy Baldwin, Wendi oversees curriculum development and instructional quality, ensuring students receive comprehensive, industry-relevant cosmetology training aligned with our educational mission.
Latashia
Alumni
Baldwin graduate Latashia exemplifies our success stories, crediting the school for giving her the confidence, client base, and education needed to establish her career in the beauty industry.
Ricky Hodge
Alumni
Successful salon owner Ricky Hodge credits Baldwin's comprehensive training for his professional achievements, having transitioned from student to business owner through skills gained at our institution.
Danielle Benson
Alumni
Wild Orchid Salon owner Danielle Benson represents Baldwin's legacy of excellence, having built her successful career on the foundation of practical experience and business training received during her studies.
Questions
What beauty programs do you offer?
We offer Cosmetology (1000 clock hours), Esthetics (750 clock hours), and Manicurist (600 clock hours) programs approved by NACCAS and the U.S. Department of Education.
How long are your beauty courses?
Cosmetology takes approximately 9 months, Esthetics 22 weeks, and Manicurist 18 weeks to complete with combined classroom and hands-on training requirements.
Do you provide practical experience?
All students gain real-world experience through our student-operated salons that serve the public with hair, nail, and skincare services under instructor supervision.
What beauty brands do you use?
We utilize industry-leading products from Redken, Dermalogica, Creative Nail Design, and OPI to ensure students work with the same professional-grade materials used in top salons.
Do you help with job placement?
Our career preparation includes business training, client relationship skills, and industry connections to help graduates successfully establish careers in Austin's thriving beauty scene.
What are your student salon hours?
Our student salon operates Tuesday-Friday 8:30am-5:00pm for classes and client services, with appointments available Tuesday-Thursday 9:45am-5:00pm for public services.
Videos
Reviews (6)
Ricardo Mendoza
Mar 22, 2022 Report
I want to thank(sadly not by name/s) the wonderful instructor and stylist who cut my hair today. The care and attention to leaving me looking and ultimately feeling well about myself was more than evident. I also noticed what a clean and supportive (making conversation; other students pitching in with a suggestion) work environment they have. Additionally, as akward as i feel publicly and specially around so many attractive ladies (choking up) i am very happy i chose this Baldwin School on this my first, but certainly not last visit! Thank you to all the beautiful ladies at the Baldwin Beauty School on Burnet road
Val Kitty
Dec 21, 2021 Report
Gracie and Joanna took excellent care of us! We came in for a pretty detailed idea and they delivered. They told us everything they were doing along the way. It took all day but my daughter was very happy! This was an awesome experience at a reasonable price compared to full service salons. My salon owner friend was impressed with them too!
Christine Patton
Nov 18, 2021 Report
Met with Christa for full highlights and ending up with a fantastic hair cut as well. Went from being almost all grey with poor covid DIY box color job to my natural blonde color! Christa was fast, professional, efficient, and had her mentor standing by for any advice! Highly recommend!
Patrick King
Oct 12, 2021 Report
I went in to dye my hair bright pink for the first time! The atmosphere was amazing! Everyone was so welcoming! Kourtney did my hair and she was SUPERB! I HIGHLY recommend going here for all your hair etc. needs! I will 100% be back!
Justhere
Oct 03, 2021 Report
Came in and asked for a service and got something totally different. I was charged more than the Groupon price, when usually at least a business will give you the Groupon price. The girl was very nice, but messed up in the front, just ignored the blunder, didn't offer to fix it or to get me to the color I wanted. The instructor came to my chair in front of everyone and asked for me to pay some outrageous amount for a student to do my hair before my service was even done, it was very uncomfortable.

The instructor said she wanted to close the register, but I still had an hour, she quoted me a lower price and then charged me a professional salon's price. 1. The prices are too high for students to do your hair 2. There should be no payment until after your service. 3. If you don't get what you asked for you should not pay or it should be made right until the hair is corrected and you are satisfied. 4. The instructors should be professional and polite.
Sal Roebuck
Aug 14, 2021 Report
Its my first time here and first time coloring my hair too. I have very long hair and nick, my hair stylist did good for the first time. Ask for him and he will take good care of you. And his instructor jumped in to help with my hair cut as again I have very long hair. Loved my first experience. Will come again